The Italian brand Omino Bianco is a combination of advanced technology, traditional quality and care for your clothes. Founded in 1954, the brand began its history with the production of an effective sodium perborate-based bleach that quickly became popular among Italian housewives. Thanks to continuous improvement and expansion of the product line, Omino Bianco has become one of the most famous European brands of laundry detergents.
Thanks to innovative formulas, Omino Bianco products not only effectively remove stains, but also disinfect fabrics, neutralize unpleasant odors and prevent color loss. The brand is actively working to ensure that its products are effective even at low temperatures, which saves energy and extends the life of clothes.